What are the main features of an ecommerce website?

There are certain elements that every ecommerce site should have to stay relevant and competitive. Ecommerce can be defined as trading in products or services, and making transactions using computer networks or any electronic means.

What are the main features of an ecommerce website?

It includes technologies, such as e-payments, mobile commerce, electronic data interchange, supply chain management, and inventory management systems. Ecommerce is an advanced medium of transacting and almost every product or service can make use of electronic commerce as their form of trading, from financial services and tickets selling to online products selling.

Here is a list of features that attract online shoppers:

  • User-friendly interface
  • Payment gateway integrations
  • Mobile compatibility
  • High resolution photos and videos
  • Secure transactions
  • Special offers and promotions
  • Honest, user-generated reviews